— ACTIVATIONS · EXPERIENTIAL · STREET MEDIA
WE TURN CITIES INTO YOUR CANVAS
XO Media Group is a brand experience agency. Light projections, murals, activations, sampling and special builds engineered to make brands impossible to ignore.
34
LIGHT PROJECTION SITES
38
PREMIUM MURAL SITES
75
ACTIVATION SPACES
20M+
ADDRESSABLE AUDIENCES
EVERY FORMAT, ONE CREW.
— WHAT WE DO
01
BRAND experiences
Our deep expertise in brand activation means we know exactly what it takes to turn heads. From initial concept and design to flawless on-site delivery and post-campaign analysis, we create interactive experiences that captivate crowds and spark conversations. From Special Builds to PR Stunts - XO can do it all.
02
light projections
Building-scale projections that turn architecture into media. 34 premium projection sites across the country.
03
murals & street art
Hand-painted, large-format murals by leading artists - earned attention that lives in the street for weeks.
04
product sampling
Boots-on-the-ground teams putting product in the right hands, in the right place, at the right moment.
05
ambient media
From high-impact drone shows to branded mobile media and tactical outdoor formats, we put your brand directly in front of people where they live, commute, and gather. High-visibility media engineered to stop people in their tracks and cut through the daily noise.
CAMPAIGNS THAT STOPPED THE STREET.
— SELECTED WORK
PR STUNTS
squid game harbour tAKEOVER
NETFLIX
CONCEPT TO CAPTURE , COVERED.
— HOW WE WORK
01
We interrogate the brief and pressure test ideas - balancing creativity with what’s actually buildable.
02
Designers and project managers lock the look and clear the red tape with centres, councils and landlords.
03
Qaulified crews fabricate and execute on the ground, delivering as close to identical to the orginal concept.
04
Concept captures plus post-campaign analysis and audience attributions through our Lumos intelligence layer.
TRUSTED BY
— LET’S MAKE NOISE
GOT SOMETHING TO LAUNCH?
Tell us the brief. We’ll tell you how to make it unmissable.